Cleo Launches Shipper Relationship Manager, a New Solution Enabling 3PLs, Freight Brokers and Carriers to Manage Their Performance in the Eyes of Shippers

Setting clear mutual expectations means better relationship management; Cleo’s solution transforms real-time data into actionable insights, reducing supply chain risk and enhancing revenue

Cleo Launches Shipper Relationship Manager, a New Solution Enabling 3PLs, Freight Brokers and Carriers to Manage Their Performance in the Eyes of Shippers

Media Contact
Sarah Medina
10Fold Communications on behalf of Cleo
cleo@10fold.com

Manifest 2025 (The Venetian) Booth 514 – Cleo, the pioneer and global leader of the Ecosystem Integration software category and provider of the Cleo Integration Cloud (CIC) platform, today launched Shipper Relationship Manager, a powerful solution that gives 3PLs, freight brokers, and carriers the ability to manage their own performance against shippers’ expectations via real-time, proactive insights and scorecarding designed to strengthen relationships with shippers and improve revenue capture by ensuring performance targets are mutually understood and frequently met.

Cleo’s solution is both welcome and timely given recent pressures in the logistics industry. For example, if freight-order responses are late or missing, shippers can suffer inventory shortages, production delays, or higher warehousing costs, thereby introducing unnecessary risk to their supply chain – causing them to look for a new 3PL or carrier to run their business. Should such delays force shippers to book more expensive, last-minute transportation under higher spot rates or rush charges, their transportation costs may increase by up to 50% per shipment and damage their relationship with their preferred 3PL or carrier. With Cleo’s new Shipper Relationship Manager, these costly and unwelcome scenarios are now entirely preventable.

“Cleo’s new Shipper Relationship Manager elevates logistics companies’ ability to win more business, improve customer service, and deliver on business promises,” said Mahesh Rajasekharan, President and CEO of Cleo. “By leveraging scorecarding, proactive alerts, and real-time intelligence, 3PLs and carriers can optimize their processes to ensure they meet shipper commitments, requirements, and expectations – from freight-order capture to invoicing. With real-time visibility and improved cash-flow predictability, supply chains run far more smoothly. The result is stronger shipper relationships, which are the foundations of most logistics businesses.”

Cleo’s Shipper Relationship Manager is the latest supply chain industry solution from Cleo under the banner of “Ecosystem Relationship Management,” empowering businesses with the means to leverage supply chain data and provide centralized trading partner scorecards with continuous performance tracking, proactive alerting, and actionable insights on key industry metrics.

By bringing real-time data through these comprehensive scorecards and proactive alerting, carriers, brokerages and 3PLs can centralize compliance management and accountability. Further, they will be better equipped to prevent financial penalties by tracking and managing critical metrics, KPIs, and SLAs essential to the success of every shipper relationship. Such critical metrics include but are not limited to:

Freight Order Acceptance Times
Freight Order Volumes
On-time Invoicing
Cash Cycle Times

With Shipper Relationship Manager and Cleo’s other Ecosystem Relationship Management solutions, organizations looking to drive increased supply chain resiliency now have the technology, connectivity, and relationship management solutions they need.

To learn more about how Cleo’s Shipper Relationship Manager solution can help transform your supply chain so you can expect more from your B2B relationships, contact +1.815.282.7695 or visit our web page.

Attending MANIFEST 2025?

Attendees at MANIFEST 2025 being held February 10-12 at The Venetian Hotel in Las Vegas are invited to visit Cleo at Booth 514 in the Expo Hall and also to learn more by attending a panel discussion (Ensuring Data Security and Control During the Age of GenAI and Digital Tools) Tuesday, February 11, 2025 featuring Cleo CEO Mahesh Rajasekharan in Venetian Ballroom D from 10:55 am - 11:25 am PT.

Cleo is a Silver Sponsor of this year’s MANIFEST 2025 conference and expo event.

About Cleo Integration Cloud

Cleo Integration Cloud (CIC) is a cloud-based integration platform, purpose-built to design, build, operate, and optimize critical ecosystem integration processes. The CIC platform brings end-to-end integration visibility across API, MFT, EDI, and non-EDI integrations, giving technical and business users the confidence to rapidly onboard trading partners, enable integration between applications, and accelerate revenue-generating business processes. On the platform, businesses have the choice of self-service, managed services, or a blended approach – ensuring complete flexibility and control over their B2B integration strategy.

About Cleo

Cleo is an ecosystem integration software company focused on business outcomes, ensuring each customer’s potential is realized by delivering solutions that make it easy to discover and create value through the movement and integration of B2B enterprise data. Cleo gives customers strategic, “outside-in” visibility into the critical end-to-end business flows happening across their ecosystems of partners and customers, marketplaces, and internal cloud and on-premise applications. Our solutions empower teams to drive business agility, accelerate onboarding, facilitate the modernization of key business processes, and capture new revenue streams by reimagining and remastering their digital ecosystem through robust application, B2B, and data integration technologies. For more information, visit www.cleo.com or call +1.815.282.7695.